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When to Pick Brochure Printing:
- Give clients a clear presentation of your company’s mission, values, and contact information;
- Highlight special offers, promotions, or upcoming events;
- Reach customers directly with detailed product descriptions;
- Properly inform readers with legible instructions;
- Display programmatic information at landmark celebrations.
Brochure Printing
Increase your leads and spread your message with affordable custom brochures. Ideal for small and large businesses alike.
100
starting at $181
When to Pick Brochure Printing:
- Give clients a clear presentation of your company’s mission, values, and contact information;
- Highlight special offers, promotions, or upcoming events;
- Reach customers directly with detailed product descriptions;
- Properly inform readers with legible instructions;
- Display programmatic information at landmark celebrations.
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High-Quality Brochure Printing
Custom brochures are paper marketing tools used to promote products, services, and events. They also communicate important information that may interest prospects and turn them into clients.
Businesses, organizations, and individuals across various industries benefit from brochure printing. Most notably, restaurants, conferences, and trade shows use them as menus, catalogs, programs, and more.
We offer two types of brochures: tri-fold and Z-fold. They are fully customizable so that you can share any messaging.
Make your own brochure today with our intuitive design tool. Upload your logo, create a draft with our online sign design tool, or browse ready-made templates. We also have an AI feature that lets you generate images with simple prompts. You can also adjust colors, swap text, and more.
We ship across the US and Canada.
Benefits of Customized Brochures
Custom brochures offer features that are beneficial to businesses in all industries. Let’s explore them:
- Versatile in several industries including tourism & hospitality, real estate, and education;
- Cost-effective and popular for businesses;
- Memorable in that it’s something tangible customers can hold on to;
- Allows businesses to provide ample amounts of useful information;
- Comes in two styles, which allow you to choose how you want to present your information.
Custom Brochure Types
We offer two folding options for our business brochures: tri-fold and Z-fold. Both have three panels on each side. However, they differ in both style and in how they function.
Tri-Fold Brochures
Tri-fold brochures are folded so that two panels fold over a middle panel. You read the content from left to right. The top panel is usually the cover; the inside panel contains the information. The back panel is usually reserved for contact information and a call to action. Use tri-fold brochures if you want to emphasize elaborate storytelling or business summaries.
Z-Fold Brochures
Z-fold brochures have a crease that makes them shaped like the letter Z when opened. The information displayed is in a consecutive order. Because of the layout, these brochures are best if you want to display large images or timelines. Choose Z-fold brochure printing if you want to display infographics or clear instructions.
Sizes, Materials and Thicknesses
Both brochure styles come in two sizes: 11" x 8.5" and 17" x 11". 11" x 8.5" is a good choice if you want to display large images. This size is perfect for showcasing floor plans, maps, or timelines. 17" x 11" is ideal for displaying text-heavy information on menus and product catalogs.
We print our brochures on glossy white 100lb. paper. The material has a reflective coating that makes your visuals pop off the page. The thickness is durable and prevents the ink from bleeding through to the other side.
Specifications of Custom Brochures
| Material | 100 lb. Glossy White Cover Paper |
|---|---|
| Size Range | 11" x 8.5", 17" x 11" |
| Printing | Full-Color, UV printing |
| Weight | 0.055 lbs/ft² |
| Fold Options | Tri-Fold, Z-Fold |
Common Uses of Custom Brochures
Custom brochure printing is similar to postcard printing. They are an excellent tool to engage with customers and potential clients. Below are four of many use cases.
Price Lists
Present your price lists in sleek, legible custom business brochures. List items with clear pricing to make finding products effortless. We advise you to use clean fonts and a structured layout for a professional look. The more informed your clientele is, the more confident they’ll be when making a purchase.
Menus
Custom brochures can serve as menus. Show off your dishes in vivid imagery that captures your cuisine’s essence. You can also tease the senses with mouthwatering descriptions. Organize your menu into appetizers and main dishes for easy selection. A brochure’s format is ideal for daily specials and promotions.
Service Offerings
You can print brochures to connect with potential clients. Display your services in a simple but engaging format. Write clear descriptions of features and benefits, and incorporate useful imagery. This will entice your target audience. This approach is effective for both events and direct mail campaigns.
Instruction Manuals
Use custom brochure printing for instruction manuals. Show readers a simple step-by-step process when using your product. Clear pictures and language will help customers set up, use, and care for the item. The easier it is for your customers to use your product, the more satisfied they’ll be.
How to Design and Print Brochures with Square Signs
Make the most of your layout and design with our sign design tool. Design it from scratch or save time using our generative AI feature or ready-made templates. Follow these steps to create your very own brochures:
- Select your preferred size;
- Select your preferred options;
- Upload a design, choose a template, or generate an image using our free AI tool;
- Adjust colors, text, and elements;
- Add your product to cart and proceed to checkout.
Tips for Brochure Printing
Here are some standard practices to follow if you’re unsure how to design and print effective displays.
- Know what type of fold you want to use before designing your brochure. We offer tri-fold and Z-fold options. Both work well in different environments. Tri-folds are better suited for storytelling, and Z-folds fit well inside envelopes.
- Make sure that your images and text are both aligned.
- Use ample white space.
- Use simple copy with legible fonts such as Helvetica.
- Incorporate high-resolution photos.
- Include a call to action.
Brochures vs Pamphlets
Brochures and pamphlets are sometimes used interchangeably. However, they are two separate types of marketing materials.
Brochures are single pieces of double-sided printed paper. They come in different types of panels, such as tri-fold and Z-fold. They can provide helpful information, but the content is usually promotional. They’re typically handed out during trade shows, tours, and after-sales presentations.
Pamphlets are booklets containing multiple sheets of bound paper. The content inside pamphlets is typically educational, rather than promotional. Pamphlets are usually handed out during educational seminars, public events, and political or community-oriented events.
Related Products
FAQ
A brochure is a promotional item that displays information with text and images. This can range from service and product catalogs to menus and instructions.
We use glossy white 100lb. paper.
You can design and order your custom brochures through Square Signs.
We offer two standard sizes for our custom brochure printing products: 11" x 8.5" and 17" x 11". These sizes provide ample space for your content while remaining easy to distribute.
At this time, we do not offer custom sizes for our business brochures.
For 11" x 8.5" Tri-fold: Two panels are 3.687 inches wide, and the inside panel is 3.625 inches wide.
For 11" x 8.5" Z-fold: Two panels are 3.69 inches wide, and one panel is 3.62 inches wide.
For 17" x 11" Tri-fold: All panels are 5.67 inches wide.
For 17" x 11" Z-fold: All panels are 5.66 inches wide.
Yes, you can print double-sided designs. This option allows you to leverage the available printing space and professionally deliver more information.
We offer two folding options for custom brochures: Trifold and Z-fold. The Trifold folds into three panels, and the Z-fold creates a zigzag pattern for easy access to your information.
No. No matter which folding option you choose, you do not need to fold it yourself.
Standard turnaround is four to six business days, and three to five days for fast turnaround. Your estimated delivery date will be visible at checkout. See our shipping and turnaround page for full details.
At Square Signs, we offer brochures and other promotional materials. This includes envelopes, flyers, and other types of custom signs.
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